E-commerce Packaging: The Cardboard Box Essentials
It is possible for a smaller business to start selling their goods online within hours of having them listed. This is often the easy part as one your products have sold, in a world of multiple review sites, you must make sure your packages are sent safely and securely.
Package For The Digital Era
We are living in the digital age and e-commerce is more accessible than ever before. If your business is currently selling its products think and fast online, it is recommended that you order your packaging from a reliable supplier.
Buying your packaging material in advance will save you money in the long run. Having packaging available to you will also speed up your delivery schedule for customers – keeping everybody happy.
Statistics are showing that currently, we are living in the biggest rise of online purchases ever. Online shopping is quick and convenient. Whether you are selling your goods on eBay, Depop, and Etsy, it is vital that your business withholds its reputation online. With e-commerce figure increasing daily, the standards of online products and packaging must also.
eCommerce Packaging: What You Will Need
Your customers will appreciate the effort you are going to, to make your packages safe. Customer service should be at the top of any business agenda and packaging is just one way to keep your customers happy.
Each company is unique and depending on what your business sells online, your packaging needs may vary. Make sure that you are using fresh, sustainable packaging for each customer. Starting off with some of the basics, let’s have a look at some materials you can use to transform your packaging strategy.
It may seem like an obvious choice, but the cardboard box cannot be faulted when it comes to e-commerce.
Cardboard boxing is one of the most traditional forms of packaging, not only is it cost effective but it is versatile and strong. On top of the you can make custom boxes to fit the dimensions of your products perfectly.
Corrugated cardboard is built with in-air columns, that act as an insulator. This function means your stock is protected against extreme weather conditions. Not only do these air columns insulate the products, but they also act as a shock absorber, perfect for cushioning goods that are in transit.
Double walled cardboard should be used by worldwide sellers, who are sending packages globally. This type of box is also great if your business sells more expensive, fragile items. The second layer will protect your items more efficiently and it means you will not need to deal with costly refunds should your items be damaged.
It really is what is inside that counts when it comes to packaging. Whether your business sells clothes or furniture, your packages should always be filled with either form protectors, bubble wrap or packing paper.
Customers can be completely put off a business if they are sent faulty or broken items. Make sure that your business is investing in the right materials, this will reduce the likelihood of damage during shipping.
If you are selling your goods via a platform like eBay, loose fill chips are recommended for sending in bigger boxes and bubble wrap is great or smaller items. For clothes sellers who use platforms like Depop, packaging paper is an essential.
Big Brown Box recommend heavy duty moving boxes as “boxes that you could pick up from the local supermarket or shop may not be as durable and may be more susceptible to collapsing if they get damp or wet.”
Getting the right type of box is just the first step, however, you may be wasting your time buying the correct type of boxes and bags if you don’t have the right materials to seal them. Packaging tape is an investment as it is what lock your packages. It is especially important during the winter months as it will keep your box closed even in the wind, rain and snow.
eCommerce Packaging tips
Give your business a professional edge by buying your supplies from packaging supplier. Online shopping means that businesses can trade with customers across the world. If your packages are traveling a longer distance, your customers will expect extra care from their supplier to be taken, to make sure their items get to them in one piece.